What are dakimakura used for?

Dakimakura, often referred to as "hug pillows" or "body pillows," have gained popularity in recent years, particularly in certain subcultures and fandoms. While they may initially seem like oversized pillows with printed characters, dakimakura serve a variety of purposes beyond their apparent functionality. In this blog post, we'll delve into what dakimakura are used for and how they have become more than just a pillow for some enthusiasts.

Comfort and Support:

At their core, dakimakura offer a level of comfort and support that goes beyond traditional pillows. The elongated shape allows for a full-body embrace, providing a sense of security and warmth. For many users, dakimakura act as a therapeutic tool, helping alleviate feelings of loneliness or stress. The comforting embrace of a dakimakura can be especially beneficial for individuals who struggle with anxiety or insomnia.

Expressing Fandom and Passion:

Dakimakura often feature vibrant and detailed prints of characters from anime, manga, video games, or other forms of entertainment. Fans use these pillows as a way to express their love for a particular character or series. The customization options available for dakimakura prints allow enthusiasts to showcase their favorite characters in various poses and outfits, adding a personal touch to their living spaces.

Collector's Item and Merchandise:

Dakimakura have become sought-after collector's items within certain fandoms. Limited edition or rare designs can fetch high prices among collectors, turning dakimakura into a valuable form of merchandise. Some enthusiasts collect dakimakura as a hobby, aiming to complete sets or acquire exclusive designs, making them a unique and coveted part of their collection.

Aesthetic Appeal:

Beyond their functional aspects, dakimakura are often appreciated for their aesthetic appeal. The high-quality printing and soft fabric contribute to the visual and tactile experience, making them a desirable item for fans and non-fans alike. The artistic aspect of dakimakura has even led to collaborations between artists and manufacturers, resulting in unique and visually stunning designs.

Cultural Context:

Dakimakura have deep roots in Japanese pop culture, where they are widely accepted and integrated into daily life. In Japan, it's not uncommon to see dakimakura in various settings, from bedrooms to entertainment spaces. The cultural acceptance of dakimakura contrasts with some Western perspectives, where they may be viewed with curiosity or even skepticism.


While dakimakura might appear as oversized pillows with anime characters, their uses go far beyond mere comfort. These body pillows have become a means of expressing fandom, a source of comfort, and even a collector's item. As societal attitudes continue to evolve, it's essential to appreciate dakimakura not just as niche items but as unique cultural artifacts that bridge the gap between fandom, art, and personal expression.